Gummy Candy Could Be Healthier Than Gummy Vitamins

Which is Troubling, As Candy Isn’t Healthy At All

This article originally appeared on the New York Magazine website, Science of Us. (Who’s newsletter I [Steve] highly recommend subscribing to.)

Between Gummy Vitamins and Candy, It Might Be Better to Choose Candy

by Cari Romm

Nutrition can be an endlessly confusing science, full of contradictory informationDoes expensive really mean healthier? Is a vegan diet actually good for you? What does moderation even mean, anyway? — but every so often, you run into a decision that seems like a no-brainer. Like, for example, whether it’s better to satisfy your sweets craving with a handful of gummy vitamins or a handful of actual gummy candy. Both are made pretty much entirely of substances you can’t pronounce, but one is actually good for you. Obviously, you go with the vitamins.

Except: Nope. As writer Katherine Ellen Foley recently explained in Quartz, chewy Flintsones Vitamins and their ilk are more palatable than vitamin pills because they’re loaded with sugar — in some cases, more than actual candy. But that’s still not the biggest problem with guzzling them like a snack:

A little extra sugar probably won’t hurt you. But there are certain micronutrients that can be harmful in high enough quantities. Our bodies can easily get rid of excess vitamins that dissolve in water, like vitamin C, all the B vitamins, and folate, but they hold onto the ones that are fat soluble. Buildup of vitamin A, K, E, or D—all of which are necessary in low levels—can cause problems with your heart and kidneys, and can even be fatal in some cases… If you want a midday sugary pick-me-up, you’re probably better off just treating yourself to some actual gummy bears or chocolate.

In other words, this is another example of a health halo backfiring: Gummy vitamins must be healthy — vitamins! It’s right there in the name! — so you go to town on them, and end up doing something less healthy than if you’d avoided them altogether and just opted for some regular food. (And regular food, incidentally, can also give you all the vitamins you need, sans supplements.) And if this comes as a bummer to gummy-vitamin fans, think of it this way: From a health standpoint, it’s not often that candy is the better of two options. Embrace it.


Steve here again.  Did You know that a month’s supply of VitaMist contains less sugar than a packet you’d pour into your morning coffee?  Did You also know that VitaMist limits the amount of fat soluble vitamins in its products based on Recommended Daily Intake and Tolerable Upper Intake levels?  Just saying…

Seeking Nutritional Counseling

Nutrition counseling is the therapeutic prescription of specific dietary nutrients to improve health. These can be either macronutrients or micronutrients.

Because food is essential to life, therapies involving plants, foods, and nutritional elements naturally seem fundamental to a person’s health and well-being.

Sound nutrition counseling can play a vital role in developing a health plan, but the emphasis needs to be on the word sound. Nutrition is one of the more complicated subjects regular people encounter in their daily lives. We are bombarded with messages, many of them contradictory. We need to use math to evaluate calories and nutrient content. There are dozens of different nutrients and micronutrients we may encounter on our path to good health, and conflicting advice from experts on many of them.

Nutritional counselors are dietary coaches. Sure, you may already know the basics – processed foods that are high in trans fats, sodium, sugar and cholesterol are bad for you! However, do you know about proper portion sizes? Do you know how many servings of fruits and vegetables you need to fuel your particular lifestyle (not just the average that the Food Guide prescribes)? Or do you know what your specific daily caloric intake should be?

A nutritional counselor can help you answer all of the questions surrounding your specific dietary needs. If you have gastrointestinal troubles – such as irritable bowel syndrome, colitis or Crohn’s disease – a nutritional counselor can prescribe a supplemental plan and a dietary plan to help you function more comfortably. And if you suffer from indigestion, stress, obesity, insomnia – or any number of health complaints – a nutritionist can analyze your current diet, and help you make the necessary adjustments for healing.

If you visit a nutritional counselor, you will start with a questionnaire. It may ask you questions about everything from your sleeping patterns to your bowel movements. Then you will have a one-on-one analysis of your diet with your counselor. They will likely ask you to write everything down that you eat for a 1 to 2 week period before you begin. By analyzing your current diet, the nutritionist will create a specific meal plan especially for you. For example, if your goal is weight loss, your nutritionist will create specific nutrition guidelines to help you meet that goal – without ignoring your individual tastes or any health concerns you may have. They may also be able to provide further education when it comes to grocery shopping and preparing healthy meals.

In addition to nutritional advice, your counselor may be able to recommend further professionals to help you with your goals – for instance, a personal trainer for exercise or a sports therapist for injuries.

Overall, the goal of the nutritional counselor is to put you on the road to better health and living.

Remember, your healthy diet is the foundation of optimal wellness.

The Creator Of Change

It seems as though every April I find myself thinking and talking a lot about change.  It’s no wonder, because spring is here again, and with it comes a wave of changes.  The seasons are changing, the clocks are changing, the world is changing… You are changing.  It’s time to decide whether you are changing for better, or for worse.

Change is not a thing to be feared.  Change is inevitable.  Change must be embraced, or you will find yourself looking at a changed world through eyes clouded by nostalgia, paralyzed by your inability to keep up.  You have to accept the change. Don’t just try to keep up.  Transform yourself into the person who you want to be.

At VitaMist, we always push for change.  A change from your tired office job, stuck behind a computer toiling away for someone else’s benefit. A change from the old, flawed views of health and diet.  A change towards a better technology, a deeper understanding of our bodies, and the freedom to be the master of your own destiny.

“Man is the creator of change in this world. As such, he should be above systems and structures, and not subordinate to them.”

-Steve Jobs

While men and women aren’t the only creators of change in this world, Steve Jobs still made a great point.  This Spring, think about change with an eye towards breaking free of the systems and structures that have held you back.  Change will happen with or without you.  Will you feel left behind, or will you blossom and grow with the fresh blooms of spring?

Do You Know The Four P’s of Marketing?

Marketing is simplistically defined as ‘putting the right product in the right place, at the right price, at the right time.’ Though this sounds like an easy enough proposition, a lot of hard work and research needs to go into setting this simple definition up. And if even one element is off the mark, a promising product or service can fail completely and end up costing the company substantially.

The use of a marketing mix is an excellent way to help ensure that ‘putting the right product in the right place,…’ will happen. The marketing mix is a crucial tool to help understand what the product or service can offer and how to plan for a successful product offering. The marketing mix is most commonly executed through the 4 P’s of marketing: Price, Product, Promotion, and Place.

These have been extensively added to and expanded through additional P’s and even a 4C concept. But the 4Ps serve as a great place to start planning for the product or even to evaluate an existing product offering.


The product is either a tangible good or an intangible service that is seem to meet a specific customer need or demand. All products follow a logical product life cycle and it is vital for marketers to understand and plan for the various stages and their unique challenges. It is key to understand those problems that the product is attempting to solve. The benefits offered by the product and all its features need to be understood and the unique selling proposition of the product need to be studied. In addition, the potential buyers of the product need to be identified and understood.


Price covers the actual amount the end user is expected to pay for a product. How a product is priced will directly affect how it sells. This is linked to what the perceived value of the product is to the customer rather than an objective costing of the product on offer. If a product is priced higher or lower than its perceived value, then it will not sell. This is why it is imperative to understand how a customer sees what you are selling. If there is a positive customer value, than a product may be successfully priced higher than its objective monetary value. Conversely, if a product has little value in the eyes of the consumer, then it may need to be underpriced to sell. Price may also be affected by distribution plans, value chain costs and markups and how competitors price a rival product.


The marketing communication strategies and techniques all fall under the promotion heading. These may include advertising, sales promotions, special offers and public relations. Whatever the channel used, it is necessary for it to be suitable for the product, the price and the end user it is being marketed to. It is important to differentiate between marketing and promotion. Promotion is just the communication aspect of the entire marketing function.


Place or placement has to do with how the product will be provided to the customer. Distribution is a key element of placement. The placement strategy will help assess what channel is the most suited to a product. How a product is accessed by the end user also needs to compliment the rest of the product strategy.

Is Subway’s Chicken Actually Chicken?

This article originally appeared on the Time Magazine website,

Is Subway Chicken Really 50% Filler?


Subway is under fire after a Canadian television show reported that the restaurant’s chicken products could be made up of less than 50% actual chicken. According to tests performed at Trent University in Canada, the company’s chicken strips and oven-roasted chicken contained just 43% and 54% chicken DNA, respectively, consisting otherwise of soy and other filler ingredients.

The sandwich chain denies the allegations.

The investigation, which aired in February on the CBC program Marketplace, included DNA tests of chicken products purchased from several fast-food chains in Canada. Researcher Matt Harnden said on the show that his lab, which tests meat samples for both industry and government, could provide a “rough estimate” for the ratio of chicken DNA to other ingredients. (The episode can be viewed here on YouTube.)

Most chicken samples tested—from McDonald’s, Wendy, Tim Hortons and A&W—contained between 85% and 90% chicken DNA. Fast-food chicken wouldn’t be expected to be 100% bird, Harnden said, because of seasoning marinades, and other ingredients that are likely added in the preparation process.

But the chicken content of the samples from Subway was consistently low even after repeated testing, and the tests showed that much of the remaining DNA was from soy protein. “Assuming the data is right, that is a surprisingly large amount of soy,” says John Coupland, president of the Institute of Food Technologists and a professor of food science at Penn State University, who was not involved in the testing.

Elevated soy levels might be expected in reconstituted meat products, in which meat is ground up and stuck back together with binder ingredients, says Coupland. “But even then, 50% is high,” he says. “And it’s astonishingly high for something that you’re supposed to think is a real, whole piece of chicken.”

In a statement sent to TIME on March 5, a representative for the company said,Test results from laboratories in Canada and the U.S. clearly show that the Canadian chicken products tested had only trace amounts of soy, contradicting the accusations made during the broadcast of CBC Marketplace.'”

In an earlier statement provided to TIME, a Subway representative said, “Our chicken is 100% white meat with seasonings, marinated and delivered to our stores as a finished, cooked product. We have advised [Marketplace] of our strong objections… [and] we are insisting on a full retraction.”

Subway’s U.S. site contains a list of ingredients used in its chicken products. For instance, the chicken breast strips contain “boneless skinless chicken breast with rib meat, water, 2% or less soy protein concentrate, modified potato starch, sodium phosphate, potassium chloride, salt, maltodextrin, yeast extract, flavors, natural flavors, dextrose, caramelized sugar, paprika, vinegar solids, paprika extract and chicken broth,” according to Subway’s website.

Coupland says that a high soy content that turned up in the Marketwatch study may be concerning to some with allergies. Most people with an allergy know to avoid fast food, since traces of soy are found in so many processed foods, he says. “But if people think they’re getting pure chicken and they’re in fact getting a mouthful of soy, that’s potentially dangerous.”

Nutrition tests performed for Marketplace also found that fast-food chicken contained 25% less protein than home-cooked samples, and between 7 to 10 times the amount of sodium.

Subway’s chicken strips and oven-roasted chicken are both available at United States locations, but, according to the company’s website, their ingredients vary slightly from their Canadian counterparts. Both countries include soy protein in their chicken strips, but only the U.S. version specifies that it’s present in quantities of 2% or less. And while Canada does include soy as an ingredient in its chicken patty used for the oven-roasted chicken sub, the United States does not.

A panel of taste testers on Marketplace rated Subway’s chicken as their least favorite among the fast food options, noting that the samples tasted “saltier” and “more artificial” than those from other chains. One panelist commented that Subway’s chicken strips tasted like “more flavor than actual chicken.”

The fast-food chain, which prides itself on offering healthy alternatives to burgers and fries, was hit with a rash of bad publicity in 2014 when customers complained that azodicarbonamide, a food-grade material also found in yoga mats, was used in their bread. Subway removed the chemical, and pledged the next year to remove all artificial ingredients from its food in North America by 2017.

400,000 Massage Therapists Can’t Be Wrong

Do you want to know why massage therapists named VitaMist named the 2016 Product of the Year?  The answer is in some of the company president William Deihl’s comments upon accepting the award.

“We want to educate consumers who have been misinformed by malicious marketing campaigns for years.  There are robust solutions to many of your health problems, and most of these solutions don’t have a price tag attached.”

 In addition to retail products, VitaMist offers free health articles online at, stressing the importance of proper diet and exercise, rather than resorting to harmful supplements and medications.  Free nutritional coaching is available via phone for all customers and seminars at various conferences throughout the United States.  VitaMist offers free healthcare discount cards for all who ask, no purchase necessary.

“The highly complementary combination of massage therapy and nutrition work in concert to improve health and support our bodies. Through a whole body view of health maintenance, addressing diet, nutrition, exercise, and rehabilitation we are better able to support our customers, promote healthy habits and prevent health issues.”

VitaMist Spray Vitamins provides vitamin and mineral food supplements for a new generation of health care providers and educated consumers. The numerous products in VitaMist’s ever expanding arsenal meet the needs of customers worldwide.

When President Deihl was in Atlantic City to accept the award, he spoke at length with those attending about the positive benefits of nutrition and promoting the concept of “diet support.”  Diet Support is the idea that changing your diet should not be painful, and should be for rest of your long and healthy life,  rather than harmful weight loss plans that involve drugs, unreasonable menus, and questionable supplements.

VitaMist talks a lot about diet, exercise and especially nutrition, which makes sense given that they are a nutritional supplement company.  Diet, exercise, and proper nutrition are not all that you need for good health.  To be truly healthy requires taking care of your body, your mind, and your spirit.  Your diet, mood, cognitive ability, physical health, and immune health are in a complex balancing act.  Each one is connected to the others, having profound effects upon each other.  Healing one of these areas will benefit the others while neglecting any one of them can bring them all crashing down. 

President Deihl reiterated that VitaMist is, “… honored to receive the 2016 Product of the Year Award from an organization as caring, reputable and charitable as The World Massage Festival. VitaMist supports their mission and looks forward to many more years of making people healthy.”  He is scheduled to speak again at the 2017 World Massage Festival.

Your Diet May Be Changing Your Genetics

DNA is the blueprint for you, and every cell in your body has the same exact plan.  Your body uses these designs to build proteins, and proteins, in turn, do much of the work that makes you you.  Knowing this, you might wonder how your organs can look so dissimilar and function so differently.  After all, each of the cells in your body carries the same DNA and the same set of instructions.  Recent progress in the field of epigenetics is helping us understand how this works.  We now know that cells use the genetic material at their disposal in different ways but changing which genes are “expressed.”  Genes are switched on and off, resulting in the extraordinary level of differentiation within our bodies.


Epigenetics describes the cellular processes that determine whether or not an individual gene transcribes and translates into its corresponding protein. The message conveys through small and reversible chemical modifications to chromatin. For example, the addition of acetyl groups (known as acetylation) to DNA scaffold proteins (histones) enhances transcription. In contrast, the addition of methyl groups (known as methylation) to some regulatory regions of the DNA itself reduces gene transcription. These modifications, together with other regulatory mechanisms, are particularly important during development – when the exact timing of gene activation is crucial to ensure proper cellular differentiation – but continue to have an effect into adulthood.


Epigenetic modifications can occur in response to your environment, one of the most important of which is diet. The mechanisms by which diet affects epigenetics are not entirely understood, but some clear examples are well known.


During the winter of 1944–1945, the Netherlands suffered a terrible famine as a result of the German occupation, and the population’s nutritional intake dropped to fewer than 1000 calories per day. Women continued to conceive and give birth during these hard times, and these children are now adults in their sixties. Recent studies have revealed that these individuals – exposed to calorie restrictions while in their mother’s uterus – have a higher rate of chronic conditions such as diabetes, cardiovascular disease, and obesity than their siblings. The first months of pregnancy seem to have had the greatest effect on disease risk.


How can something that happened before you were even born influence your life as much as 60 years later? The answer appears to lie in the epigenetic adaptations made by the fetus in response to the limited supply of nutrients. The specific epigenetic alterations are still not clear, but scientists discovered that people exposed to famine in utero have a lower degree of methylation of a gene implicated in insulin metabolism (the insulin-like growth factor II gene) than their unexposed siblings. This discovery has some startling implications: Although epigenetic changes are in theory reversible, useful changes that take place during embryonic development can nonetheless persist in adult life, even when they are no longer helpful and could even be detrimental. Some of these changes may even continue through generations, affecting the grandchildren of the exposed women.


The effects of early diet on epigenetics are also clearly visible among honeybees. What differentiates the sterile worker bees from the fertile queen are not genetics, but the diet that they follow as larvae. Larvae designated to become queens are fed exclusively with royal jelly, a substance secreted by worker bees, which switches on the gene program that results in the bee becoming fertile.


Researchers found another striking example of how nutrition influences epigenetics during development in mice. Individuals with an active agouti gene have a yellow coat and a propensity to become obese. This gene, however, can be switched off by DNA methylation. If a pregnant agouti mouse receives dietary supplements that can release methyl groups – such as folic acid or choline – the pups’ agouti genes become methylated and thus inactive. These pups still carry the agouti gene, but they lose the agouti phenotype: they have brown fur and no increased tendency towards obesity.

An insufficient uptake of folic acid causes developmental conditions in humans, such as spina bifida and other neural tube defects. Folic acid supplements are widely recommended for pregnant women and for those hoping to conceive to prevent these problems.


What about the dietary effect on epigenetics in adult life? Many components of food have the potential to cause epigenetic changes in humans. For example, broccoli and other cruciferous vegetables contain isothiocyanates, which increase acetylation. Soya, on the other hand, is a source of the isoflavone genistein, which is thought to decrease DNA methylation in particular genes. The polyphenol compound found in green tea, epigallocatechin-3-gallate, has many biological activities, including the inhibition of DNA methylation. Curcumin, a compound found in turmeric, can have multiple effects on gene activation because it inhibits DNA methylation but also modulates acetylation.


Most of the data collected so far about these compounds come from in vitro experiments.  It is unknown if eating the corresponding foods has the same detectable effect as has been seen.

Epidemiological studies suggest that populations that consume large amounts of some of these foods appear to be less prone to certain diseases. However, most of these compounds have not only epigenetic effects but affect other biological functions as well.  A food source may contain many different biologically active molecules, making it difficult to draw a direct correlation between epigenetic activity and the overall effect on the body. Finally, all foods undergo many transformations in our digestive system, so it is not clear how much of the active compounds reach their molecular targets.


As a result of their far-reaching effects, epigenetic changes may aid in the development of many illnesses, including some cancers and neurological diseases. As cells become malignant, or cancerous, epigenetic modifications can deactivate tumor suppressor genes, which prevent excessive cell proliferation. Because these epigenetic modifications are reversible, there is keen interest in finding molecules – especially dietary sources – that might undo these damaging changes and prevent the development of the tumor.

We all know that a diet rich in fruit and vegetables is healthy for our everyday life, but it is becoming increasingly clear that it might be much more important than that, having significant implications for our long-term health and longevity.


There is a fairly common belief that we need to eat healthy to lose weight, and exercise to live longer.  While this is truer than the notion that exercise will help you lose weight, scientists are starting to discover that diet has more to do with prolonging your life than we first thought.  It can even change your DNA.  The very stuff that makes you you.

Expo Marks the Spot

Microsoft, Apple, Walmart, General Motors, and countless other fortune 500 companies would be the first to say it: exhibiting pays off. Expos (trade shows, conventions, etc.) enable you to share your business opportunity with a qualified, captive audience, often at a reasonable price.

Thousands of expos are held throughout the year, across America and around the world.  Attendance at these shows varies.  While some may draw only a handful of people, some may bring in 50 or even 100 thousand consumers, all with similar tastes, hobbies or preferences.

So how do you prepare for an expo?  It’s not as hard as you may think.  VitaMist has numerous materials you can use to give your booth the professional edge, including banners, pamphlets, catalogs and more.  A properly set up booth can draw people in and get the results you want!

Many expos have themes.  Healthcare and entrepreneurial shows are ideal for VitaMist distributors, and can be a profitable investment in the long run.  Increased product awareness, product recognition, and a number of solid leads are just some of the benefits.

Below are some expos that will take place across America in the coming the months, along with the website you can use to get more information.  Prices vary depending on the size of the show location, booth size, etc.

Good luck!

Natural Product Expo West
Anaheim March 8-12
Natural Product Expo East
Baltimore September 13-16
The Fit Expo
Chicago May 6-7
San Jose July 29-30
Anaheim August 26-27
Ft. Lauderdale Oct. 21-22
Small Business Expo
Philadelphia March 8
Boston April 13
Washington D.C. April 19
New York City May 11
Minneapolis May 18
Chicago June 1
Denver June 22

July 13

San Francisco August 17
Phoenix August 31
Los Angeles September 14
San Diego September 21
Austin October 3
Houston October 19
Tampa October 26
Atlanta November 9

Founder’s Month

Dear Vitamist Family,

March has always been Founder’s Month. Therefore, I thought it would be appropriate
some oneto share with you an article my husband wrote for the View in 1995.

Stamina and enthusiasm are the Keystones to individual success in a business like ours. Sometimes, though, they seem to behave much like “the wave” at a sporting event. When one-person stands – others follow, when that person sits down – it signals the others, thus causing an undulating wave. These are very important dynamics in network marketing. Recognizing and understanding these patterns can propel the longevity of your business. Knowing when to ride the wave is paramount! Nothing beats the ride when you and your downline are excited and motivated. Working together is exhilarating and rewarding.

Enthusiasm breeds enthusiasm. Don’t hesitate to use these opportunities to their maximum potential. Understand though that often these waves come down and while the productivity and attitudes of those around you may waver – yours shouldn’t.

Follow your dreams and get someone else’s wave that’s in a downward fall.Don’t wait for the magic to kick in again before you create your timeline and goals. You are the key to success! Eventually, your energy will be the catalyst others respond to. You are responsible for the next wave – no one else! And when that next wave arrives, you’ll be at the top!

When I read these words, I realize how powerful they are. I hope you feel the same.

Your Name

I wrote your name in the sky,
but the wind blew it away.
I wrote your name in he sand,
but the waves washed it away.
I wrote your name in my heart
and forever it will stay.

-Jessica Blade

From My Heart With LOV – Sari